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FHC and ProWine China expand by 40%

Demand for space at the 19th edition of FHC China, for imported food and hospitality products and held alongside the 3rd edition of ProWine China, for wine and spirits in Shanghai this November, has grown dramatically. The show organisers, China International Exhibitions Ltd have reserved an additional 40% more space over the 2014 edition to accommodate new bookings this year, taking the show to over 80,000 square metres.

The National Bureau of Statistics of China, forecasts that China will become the world’s largest market for imported foods by 2018. In 2013 China imported US$8.83 billion of food products. For the first eight months of 2014 from January to August 2014, the import of foods had already reached $7.38 billion. Representing a 15% increase on the same period in 2013: Source China Light Industry Association.

FHC China is the only show in China dedicated to imported food and beverages. All exhibitors are either international suppliers or Chinese importers and distributors of imported products. The rapid expansion of the 2015 exhibition scheduled for 11-13 November in Shanghai directly reflects China’s growing demand for imported foods. The increasingly discerning Chinese consumer, particularly in the large urban areas, want more variety, better quality and safer products,  than are available from local food manufacturers.
2,400 companies from 66 countries and regions with 44 national pavilions met over 34,000 buyers at FHC and ProWine China 2014 in Shanghai. Building on the successes of the 2014 show, this year the exhibition will include separate areas for general foods and international pavilions; Tea & Coffee China; Meat China and ProWine for wine & spirits. Two new food and beverage features will be added to FHC 2015 include Chocolate China and Beer China. Both sectors offer the opportunity for international suppliers to meet the growing number of target customers for their specialist products over the three day show.  Demand for both retail and hospitality chocolates  is expanding rapidly. While  imported beers have recorded extraordinary growth. China grabbed world attention in 2003 when it became the world’s largest producer and consumer of beers based almost exclusively on local beer production. With consumers demanding more variety, local beer consumption has reached saturation while imported beers have surged.  Now it’s the time for imported beers with imports growing at rates of 66% in 2013 and 91%  in 2014 to reach a market valued at over US$400 million for the year.

For hospitality equipment and building on FHC’s reputation for attracting Chefs, hotel and restaurant senior management and final customers for cookers; fridges; washing machines and other food service equipment, a special FHC Hotel & Restaurant feature has been added to the 2015 show. This new element to the show will offer a complete platform for foodservice and catering equipment suppliers and buyers to meet, source product and discuss industry trends across China.

FHC and ProWine China 2015 are open to professional trade visitors only. Strictly no general public are allowed entry. The organisers anticipate over 35,000 trade buyers to attend FHC and ProWine China 2015. To avoid the queues, all visitors are recommended to register in advance of the exhibition at the show web sites and . All pre-registered and approved visitors from mainland China will be sent their visitor badges in advance of the exhibition. Allowing them to enter their desired exhibition quickly and conveniently and without having to queue and register on site when they arrive at the exhibition. Pre-registered visitors from overseas will be sent a personalized registration number that will enable them to collect their visitor badge from the Pre - registration counter in the exhibition hall visitor lobby. Pre-registration on line will be live for FHC China and ProWine China 2015 at the end of June 2015.

For the further details on how to participate in FHC China 2015, ProWine China 2015 or information on exhibitors, their products and events at the shows please visit and or contact below.
About the organisers
China International Exhibitions Ltd, a member of the Allworld Exhibitions Alliance has had a fully staffed office in Shanghai since 1993. Its stable of events include industries such as food & beverage; hospitality & retail; packaging; processing; pharmaceutical technology; brewing technology; Forestry and woodworking technology; furniture manufacturing and accessories and wood & wood products. For more information, please visit

Messe Dusseldorf, joint organisers of ProWine China with CIE are also the organisers of the world’s most international trade fair for wine and spirits, ProWine held in March annually in Dusseldorf, Germany.

For more information, please contact:
Ms Margaret Zhang
Deputy General Manager
China International Exhibitions Ltd
Tel:  +86 21 6209 5209 x 15
Email: Ms Renee Lu
Communications Manager
China International Exhibitions Ltd
Tel:  +86 21 6209 5209 x 26

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